//Carol Roth

About Carol Roth

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So far Carol Roth has created 3 blog entries.

Direct Mail vs. Email Marketing – Which Should You Use?

Everyone has an opinion on whether you should use direct mail vs. email marketing to promote your business. Opinions on this topic are like noses – everyone has one and they’re all different.

You know you need to promote your business, but you want to use your marketing dollars effectively. As a small business owner, you may have a small marketing budget and need to get a big bang for your buck.

With that in mind, let me walk you through some examples, which can help you determine what the right strategies could be […]

2019-09-03T05:41:29-07:00February 22nd, 2018|Categories: Growth and Expansion|

Closing a Business Checklist: Ten Steps From Our Experts

All businesses go through ups and downs, and many will suffer cash flow crises. After some tough times, you may be tempted to walk away from your business – but closing down a business is not a decision that you should make in a fit of frustration.

Starting a business is so exciting, but the day-to-day grind of running a small business can wear down even the most intrepid entrepreneur.

That said, if you decide this path is the right decision, here is a comprehensive closing a business checklist that will highlight some of […]

2019-09-03T05:41:32-07:00February 1st, 2018|Categories: Maturity and Exit|

Making Mastermind Groups Work for Your Business

Making mastermind groups work for your business takes a little bit of courage, an open mind, and strong commitment. The benefits to you and your business, however, can be great.

Napoleon Hill is credited with the idea of the mastermind group, which he defined as “The coordination of knowledge and effort of two or more people, who work toward a definite purpose, in the spirit of harmony.” More colloquially, mastermind groups are typically thought of as business owners that come together to share best practices, solve problems and help each other to work […]

2019-09-03T05:41:34-07:00January 16th, 2018|Categories: Growth and Expansion|