The Launch Blog: Expert Advice from the CorpNet Team

10 Essential Tips for Successfully Marketing Through Social Media

As we approach year-end, there’s no avoiding the barrage of annual self-evaluation questions filling the small business owner’s busy brain: What could I have done to bring in more business? Did I do the right kinds of marketing through social media? And on and on! The good news: While you’re trying to figure out the best way to reach your audience on social media, the marketers at social networking platforms are working to help you accomplish the same goals. To make your next year in business even better (at least when it comes to [...]

December 4th, 2017|Categories: Growth and Expansion|Tags: |

The What, Why, and How of LLC Insurance

Does your LLC need insurance? LLC insurance coverage is a measure you can take to help protect your business assets in the event of a legal claim against your company. While forming an LLC creates a separation between your personal assets and those of your business, having insurance for your LLC helps guard your company against losses as a result of circumstances in the course of doing business. How Do You Know What Kind of LLC Insurance You’ll Need? The type and amount of LLC insurance coverage will depend on a variety of factors [...]

December 1st, 2017|Categories: Ongoing Management and Protection|Tags: |

The Introverted Freelancer: A Survival Guide for Live Networking Events

In high school, when my friends and I would go to a restaurant, we'd give our name to the hostess as Papa. We'd clutch our stomachs with laughter when it was our turn to be seated and the hostess called out Papa-party of 5, your table is ready! Well, guess what? As a freelancer, you're a pa-pa-party of 1 and that means everything in your business falls on you. Your brand image, your sales, your work product, your marketing message. You're it! In order to find new business and generate leads, you've got to [...]

November 29th, 2017|Categories: Growth and Expansion|Tags: |

Ten Tips for Creating a Business Name

Creating a business name is one of the most exciting and important startup tasks that entrepreneurs must tackle. The name you choose for your business will serve to distinguish you from your competitors and give customers insight into the experience they will have with your company. You will want to get it right and follow the necessary steps to ensure you have legal rights to use your name before you start publishing it on all of your documentation and marketing materials. Tips to Help You Create and Protect Your Business Name 1. Consider the [...]

November 27th, 2017|Categories: Startup and Launch|Tags: |

How to Sell a Product Online: A Checklist for Success

If you’re wondering how to sell a product online, you will soon see that the world is your marketplace. Online shopping is now the preferred way to go for many consumers. For instance, 67% of millennials and 56% of GenXers prefer online shopping to in-store shopping, and even a significant number of older individuals buy online. Whether you want to combine online selling with a bricks-and-mortar operation or sell exclusively online, be sure you address all the important issues for success. The following is a checklist of the issues that will lead to profitability. [...]

November 25th, 2017|Categories: Growth and Expansion|Tags: , |

Choosing an Effective Planning Strategy for Your Startup

The Right Planning Framework Can Help Gone are the days of the traditional “business plan” (thankfully!). Startups and newly formed small businesses move fast, are flexible, and make decisions on a shorter timeline than businesses did years ago. By the time you finish formatting a business plan, your business could have pivoted two or three times to capitalize on an opportunity or avoid a disaster if you were focused on those realities instead of burying your head in a document. But, that doesn’t mean that startups should operate without a serious plan. You can’t [...]

November 22nd, 2017|Categories: Startup and Launch|

Creating Your Own Business and Loving What You Do!

The entrepreneurs you read about or see on TV may seem like overnight successes—but in reality, creating your own business doesn’t happen overnight. Behind every successful business idea, months (or even years) of thought and planning have gone into launching it. After all, who wants to risk the money, time and effort required to start a new business on a mere whim? One of the keys to success is creating a business you’re excited about. Your passion will help you persist through all the obstacles. Here are three ideas for creating your own business [...]

November 20th, 2017|Categories: Seed and Development|Tags: |

Ten Startup Podcasts for Today’s Modern Entrepreneur

It’s no surprise why today’s modern entrepreneurs like to listen to startup podcasts. Podcasts are portable -- a great way to get information when you can’t read but can listen.  Often podcasts contain golden tidbits that you might not pick up in a written piece. Many startup podcasts include interviews with experienced business experts who can offer invaluable insights to help you grow your business in ways you never considered before. And best of all, they are usually free.   Here are 10 startup podcasts to put on your listening list, along with a [...]

November 17th, 2017|Categories: Growth and Expansion|

Recognizing and Managing Entrepreneurial Burnout

Every single business owner goes through periods where they've lost their oomph. Sometimes, it's due to a struggling business. Perhaps that growth curve has stagnated (or flatlined) or the feedback you're getting is that your product is all wrong. Perhaps your team is in conflict. Perhaps your expansion has failed, and you're having to go through layoffs or cutbacks or stop the growth of a new division. Oomph goes away for other reasons. One friend of mine found herself without the oomph to keep going because her business had succeeded. She had spent years [...]

November 15th, 2017|Categories: Ongoing Management and Protection|

19 Options for Small Business Invoicing Software

An article on Business Insider stated that 40 percent of Americans will be freelancers running their own small business by the time 2020 arrives. If this proves to be true, that is a major shift in how Americans work and make their money. Sadly, a lot of new - and even experienced freelancers - fail to operate successful and sustainable small businesses. One of the main reasons most businesses disappear after the first year of operation is because they fail to achieve a stable revenue stream. Many times they get caught up in the work they are performing [...]

November 14th, 2017|Categories: Ongoing Management and Protection|Tags: |

Do I Need Articles of Organization For a Michigan LLC?

If you're considering forming a limited liability company (LLC) in Michigan, you're probably wondering what paperwork the state requires. For example, do you need Articles of Organization for a Michigan LLC? That's one of the common questions we field here at CorpNet—for Michigan and the other 49 states in the U.S. Articles of Organization – Michigan: Does Your LLC Need Them? The answer is yes. In the state of Michigan, an LLC must file an Articles of Organization form with the Corporations, Securities & Commercial Licensing Bureau of the Michigan Department of Licensing and [...]

November 13th, 2017|Categories: Startup and Launch|

Get the Lowdown on Wyoming LLC Fees

Thinking of starting a business in Wyoming? Or maybe you already have one there, but want to change your business structure to an LLC. Either way, you need the scoop on how to form an LLC in Wyoming, as well as what it’ll cost you. Why Form an LLC in Wyoming The LLC — or Limited Liability Company — is a smart choice for your business structure. It protects your personal finances, home, vehicles, and other assets from being seized to cover your business’ expenses. It can also make it easier to position your [...]

November 10th, 2017|Categories: Startup and Launch|Tags: |

Why a Business Mentor Can Impact Your Business

As a business owner, you want to use every advantage to help ensure success. One opportunity to consider is a business mentor. A business mentor is an entrepreneur with more experience than you and who’s there to help you achieve your goals. It’s someone with no stake in your company that you can trust to keep you moving ahead. Unlike business coaching, which usually is a limited engagement focused on specific business problems, with mentoring you can develop a relationship that lasts indefinitely and is personally and professionally rewarding to both parties. Why You [...]

November 10th, 2017|Categories: Growth and Expansion|

Foreign LLC Registration and Management

Registering your business as a foreign LLC (also known as “foreign qualification”) is required under certain circumstances when you operate your business outside of the state in which you've formed your LLC. Despite the term "foreign," a foreign LLC operates domestically within the United States. Your LLC isn't considered foreign in the state in which you initially registered it, only in the states where you've expanded its operations. Breaking Down the Need for a Foreign LLC A few hypothetical scenarios of when you may need to file as a foreign LLC include: Your retail [...]

November 7th, 2017|Categories: Startup and Launch|

Dissolve an LLC With These Six Easy Steps

For a variety of reasons, entrepreneurs may decide to close the business they worked so hard to start and grow. Situations change and the need to dissolve an LLC or corporation may need to be addressed. An entrepreneur can grow tired of small business ownership or may simply want to retire. Possibly the business has been losing money or it isn't as profitable as it needs to be. Regardless of the reasons, an LLC needs to be dissolved in a formal and methodical manner. This task doesn't have to feel daunting. Our six easy steps [...]

October 31st, 2017|Categories: Maturity and Exit|Tags: |
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